Average roofing company response time: 8+ hours. Percentage of homeowners who buy from whoever responds first: 78%. Percentage of leads that never get contacted at all: 73%. The most expensive leads you’ll ever buy are the ones you already have — and let go cold.
THE OUTCOME
2–3×
more jobs from leads you already pay for
This data here is what businesses on Homericly's configuration achieve over time— typically across multiple years of compounded operation. Not a first-year promise; not a guarantee on outcomes we don't control. What we guarantee is the signs of life along the way — use the system as designed, see those appear, watch them compound into this number. See how, below.
WHAT WE'RE SHOWING · WHAT WE'RE GUARANTEEING
A straight line between the two
WHAT THIS PAGE SHOWS
What's possible, over time
Every number on this page is what businesses running this configuration achieve over time — typically across three or more years of compounded operation.
These are not first-year results. And they are not guarantees. Outcomes at this scale depend on your market, your crew, your weather, your decisions, your local competition. We can't honestly guarantee what we don't control.
WHAT WE GUARANTEE
Use the system as designed — signs of life, guaranteed
Homericly has the milestones already mapped — they're built into the system as the playbook for using what you bought the way it's designed to be used. Each milestone carries a minimum outcome attached: a sign of life that confirms you're on course. Site live. Review collection running. Quote engine answering inbound. Content ranking where it should. Margin visible on every job.
Use the system as designed. If those signs of life don't show up — full refund, plus $25,000 for your wasted time, plus free migration off Homericly. Full mechanic on /guarantees . Plain English. Signed by us.
Year one is where the signs of life live. The eleven outcomes above are where you arrive — over time, if you keep using the system as designed, they compound naturally from here.
SPEED-TO-LEAD
Conversion vs. response time — the cliff is sharper than you think
Conversion odds (line)Homericly band — < 2 minutesIndustry average — 8 hours
78% of homeowners buy from whoever responds first. Average roofer takes 8+ hours. The qualification odds drop 80% after the first 5 minutes — and 400% from 5 to 10 minutes (Harvard Business Review). Homericly answers in under a minute, 24/7, even when you're on a ladder.
THE EVIDENCE
Third-party sources — not our spin
Every URL was verified live. Every figure is publicly accessible. You can pull the same numbers we did.
Responding within the first minute boosts conversion rates by up to 391%. A 5-minute response time converts 100× better than a 30-minute delay.
Four pieces of the platform that compound into this outcome — working together, not as separate apps you have to wire up.
01
Instant Quotes & Estimates
The homeowner gets a real number in minutes — most often before your nearest competitor’s phone even rings.
02
Storm-Activated Jobs
The moment a storm hits, your site flips to storm-booking mode — and homeowners searching for help land on a page built to book.
03
Email Marketing Suite
Old quotes and past customers get worked while you sleep — the booked work shows up in the morning.
04
Customer Review Engine
When the lead lands, the proof is already on the page — and the page already ranks.
THE SKEPTIC'S CORNER
The objections you're already thinking
Q. Won’t an AI-generated quote scare a homeowner?
A. The opposite shows in the data. The homeowner who gets a number in two minutes books at 78% — the one who waits eight hours books with someone else. The quote is reviewable, transparent and conservatively priced; trust comes from speed and clarity, not slowness.
Q. I’m on a roof — I can’t answer leads in 60 seconds.
A. You don’t have to. The platform answers, qualifies, books, and only pings you when the homeowner is ready to talk to a human. By the time you’re off the ladder, the appointment is on your calendar.
THE TWO-TIER GUARANTEE
Pick the bet that fits your risk appetite
Every outcome on this page is backed by one of two safety nets. Pick whichever fits how you want to step into Homericly.
GOLD GUARANTEE
Gold guarantee
Best when you want to bet on us. Move your live site to Homericly on launch day. Run your business on the platform for 12 months against milestones we set together. If we miss them, you get every dollar back — plus $25,000 for your wasted time. And if you ever want to leave, we move you off for free.
Best if you want to stand Homericly up on a subdomain or a fresh URL and run it alongside for a quarter. Compare the numbers side-by-side — leads, bookings, ticket size. Migrate your old website when you’re convinced. Or cancel and get your money back.
14-day free build — no card to start.
Free migration TO Homericly when you’re ready to switch.
Most contractors don't switch because the move terrifies them. The move is the easy part on Homericly — we do it for you, free. Onto Homericly always. Off Homericly too, under Gold . Three paths to fit the move you actually want — see all three on /migrations .
FAQ
Common questions, plainly answered
Does this work in storm season?
It works best in storm season. The storm-activated landing page intercepts the panicked Google search the moment the front passes — and the speed-to-lead engine catches every form fill.
What if the lead is junk?
The qualification step filters out tire-kickers before they touch your calendar. You only see the leads with a real address, a real roof, and a real readiness signal.
Will close rate hold once the novelty wears off?
Yes — because none of the underlying behaviour is novelty. The 78% / first-responder buying habit is decades old. We just put your company on the right side of it.
YOUR MOVE
Start the move toward 2–3× — 14 days, free, no card.
We build your Homericly site, you run on it. The milestones are already mapped — use the system as designed and the signs of life appear along the way. If they don't, Gold pays full refund + $25,000 + free migration off.